Sponsored Posts on LinkedIn

This article was originally published in our exclusive Sly Fox email newsletter. Read up on the latest LinkedIn news! LinkedIn is removing its lookalike audience targeting option. Regarding this update, LinkedIn writes, “On February 29, 2024, LinkedIn’s lookalike audiences will be discontinued… Any active campaigns using lookalike audiences will continue to deliver using the static audience.” Here’s […]

Facebook is rebranding…sorta, kinda, maybe?

This article was originally published in our exclusive Sly Fox email newsletter. Meta is redefining Facebook’s brand identity, according to a recent story. The decision to rebrand was made to: Facebook says they’ve incorporated “a more confident expression of Facebook’s core blue color that is built to be more visually accessible in our app and provides stronger contrast for […]

What’s the deal with Chat GPT?

Chat GPT

This article was originally published in our exclusive Sly Fox email newsletter. For better or worse, Chat GPT is taking the world by storm…and that includes the marketing world.  TLDR: Chat GPT is a dynamic AI Chatbot with the ability to participate in human interaction in a conversational manner. It can write essays, short stories, business plans, generate […]

Social media banned?

Social Media News

Every brand needs a refresh every once in a while. Whether it’s to cultivate a clearer message or better reflect your offerings, refreshes can help your brand maintain or earn market relevancy. But that doesn’t mean you have to reinvent the wheel. Take Magnum ice cream for example. The old packaging for their Classic bars […]

Social Media is Struggling

Marketing News November 2022

We’ve got a special Social Media Edition of Sly Fox for you today. Recently, there have been A LOT of social media updates we simply couldn’t keep to ourselves, so continue reading for the latest news on all things digital. An encompassing term for websites and apps that enable content creation, networking, and connection, “social […]

LinkedIn B2B Tips and Tricks

Optimize LinkedIn for B2B Marketing

Why Your Business Should Use LinkedIn Even though it seems like people are only on Facebook, Instagram, or TikTok these days, LinkedIn is still excellent for promoting your brand on social media. While many assume that LinkedIn is only for job seekers, it can be a great tool for promoting your business. LinkedIn is a […]

Instagram Updates – Be the First to Know!

social media marketing

Many of our clients utilize Instagram in one way or another, so we keep our finger on the pulse on any changes or updates that Instagram implements. You heard it here first! Instagram recently rolled out some new features we think that you’ll be a fan of. These features level the playing field for small […]

Generate High-Quality Leads with LinkedIn Product Pages

LinkedIn Product Pages

If you’re in the business of B2B software, LinkedIn just made generating high-quality leads a whole lot easier! In today’s digitally driven world, it’s no secret that access to technology has produced a legion of savvy shoppers. In fact, 87% of buyers conduct online research before making a purchase. Therefore, providing prospects access and insight […]

How to Create a Facebook Likes Campaign

facebook likes thumbs up sign

The majority of people – who make purchasing decisions – are on Facebook every day. Is your business reaching them where they live? Creating and maintaining a company page on Facebook is a fantastic start, but it’s only half the battle. Engaging your customers and potential buyers on social media instills brand loyalty, increases sales, and […]

Why Your Business Needs a Hashtag

silver hashtag in front of people cooking

Just because you post something on social media, doesn’t mean your friends, fans, and followers are going to see it. Since 2012, the organic reach on social media platforms has been declining under the guise of providing a more pleasant user experience. In reality, it’s because platforms like Facebook, Twitter, and Instagram are free to […]

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